Marketing

I’ve observed that many entrepreneurs focus heavily on online marketing. These folks often say, “We have a website already, isn’t that enough?”
The short answer is no. While online marketing tactics like ads, discounts and giveaways can offer quick returns on investment, it’s important to understand the difference.

In today’s interconnected world, it’s your gateway to visibility, credibility, and increased reach. A website is just the tip of the iceberg; there’s social media, content marketing, SEO, SEM, emails and newsletters, online advertising, and so much more.